Liberty of London is a world-famous luxury department store based on Great Marlborough Street in London. Known for its distinctive Tudor-style architecture and carefully curated selection of fashion, homewares, and gifts, Liberty is synonymous with creativity and elegance in retail.
For Christmas 2024, Liberty embraced the enchanting world of Wicked, releasing a themed product range to coincide with the release of the new Wicked film. To elevate this unique offering, Liberty required bespoke display solutions to complement their iconic store interior and seasonal campaign.
Liberty enlisted Plinths and Pedestals to create a series of custom display plinths for their Wicked-themed Christmas campaign. The plinths were to be featured across all four floors of the store and needed to meet specific requirements:
With a busy holiday timeline and high expectations, the project required precision and efficiency from start to finish.
The Wicked-themed Christmas displays were a resounding success. The bespoke plinths enhanced the overall aesthetic of the campaign, creating a striking visual narrative that captivated customers and highlighted Liberty’s enchanting product range.
This project exemplifies Plinths and Pedestals’ ability to deliver bespoke, high-quality display solutions that align with the unique needs of luxury retailers. From the initial design phase to final installation, our team worked closely with Liberty to ensure every detail met their exacting standards.
We are proud to have played a role in bringing Liberty’s Wicked-inspired Christmas campaign to life, and we look forward to continuing our successful partnership with this iconic retailer.